Most Popular Social Media Platforms 1997 – 2020


In this data visualization video I look at the most popular social media networks based on active accounts during that time. I also did not include streaming video platforms such as YouTube and Twitch, I will post those in a different video. These stats come from Wikipedia, and from Google Books searches. I did not include those platforms that did not report stats.I also reduced the numbers to take into account fake and duplicate accounts. Some of the data includes approximate numbers as the data available skipped years.

The platform thumbnails:

1997 – Bolt Founded as a community for teens

1998 – Classmates Biggest collection of yearbooks online

1999 – Open Diary Introduced commenting and privacy settings

2000 – theGlobe

2001 – PlanetAll Bought and killed by Amazon

2002 – LiveJournal Still Popular in Russia for Microbloggin

2003 – MySpace

2004 – Orkut From Google, became popular in Brazil

2007 – Hi5 As popular as MySpace

2008 – VKontakte Russian clone of Facebook

2009 – Facebook Infamous update of news feed

2010 – Tagged Originally a social network for teens

2011 – Tumblr 2012 – QZone Social network from China

2013 – Russian social network

2014 – Reddit 2015 – Vine Short looping video clips

2016 – Snapchat

2017 – WeChat Reaches 1 million mini apps

2018 – TikTok

2019 – Facebook Testing redesign

Source: Captain Gizmo youtube channel

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